Best Utilities apps, ranked by ASO
We took the Utilities category's real top-chart leaders on the App Store and Google Play and ranked them by how well they're optimized. Both store leaderboards are shown side by side.
Top Utilities apps by store
App Store
25 appsTop: Flat Earth Sun, Moon & Zodiac · ASO 84
View iOS ranking- 1
Flat Earth Sun, Moon & Zodiac
App Store#10 by downloadsBlue Water Bay
- 2
FORScan Lite - for Ford, Mazda
App Store#5 by downloadsAleksei Savin
- 3
Tuya- Smart Life, Smart Living
App Store#19 by downloadsTuya Smart Inc.
- 4
Burner: Second Phone Number
App Store#8 by downloadsAd Hoc Labs, Inc
- 5
Cleaner Kit - Clean Up Storage
App Store#16 by downloadsBPMobile
- 6
Swipewipe: Photo Cleaner
App Store#11 by downloadsMWM
- 7
Universal TV Remote Control＊
App Store#18 by downloadsVISARGERD, S.L.
- 8
Proton VPN: Fast & Secure
App Store#12 by downloadsProton AG
- 9
Pocket - AI Personal Assistant
App Store#20 by downloadsOpen Vision Engineering, Inc
- 10
AI Cleaner: Clean Up Storage
App Store#9 by downloadsGRIMLAX TRADE, S.L.
- 11
iConnectHue for Philips Hue
App Store#18 by downloadsStefan Gohler
- 12
Noir - Dark Mode for Safari
App Store#7 by downloadsJeffrey Kuiken
- 13
Cleaner Guru: Clean Up Storage
App Store#3 by downloadsGM UniverseApps Limited
- 14
Universal Remote TV Control ·
App Store#16 by downloadsBEGAMOB GLOBAL LIMITED
- 15
Cleanup: Phone Storage Cleaner
App Store#1 by downloadsDEEP FLOW SOFTWARE SERVICES
- 16
NordVPN: VPN Fast & Secure
App Store#4 by downloadsNordvpn S.A.
- 17
ExpressVPN · Secure & Fast VPN
App Store#10 by downloadsExpress VPN
- 18
McAfee: Stay Secure & Private
App Store#15 by downloadsMcAfee, LLC.
- 19
TV Remote - Universal Control
App Store#3 by downloadsEVOLLY.APP
- 20
Norton 360 Security & VPN
App Store#5 by downloadsGen Digital Inc.
- 21
Private LLM - Local AI Chat
App Store#15 by downloadsNumen Technologies Limited
- 22
Plague Inc: Scenario Creator
App Store#19 by downloadsNdemic Creations
- 23
Stash - Rule Based Proxy
App Store#6 by downloadsSTASH NETWORKS LIMITED
- 24
GeoScope: GPS Map Camera
App Store#14 by downloadsJOYLINK NETWORK TECH LIMITED
- 25
Brave Browser & Search Engine
App Store#17 by downloadsBrave Software
Google Play
25 appsTop: Proton VPN: Fast & Secure VPN · ASO 89
View Android ranking- 1
Proton VPN: Fast & Secure VPN
Google Play#11 by downloadsProton AG
- 2
Volume Control Sound Launcher
Google Play#2 by downloadsAtomApplications
- 3
McAfee Security: Antivirus VPN
Google Play#14 by downloadsMcAfee LLC
- 4
Cleanup: Phone Storage Cleaner
Google Play#2 by downloadsDeep Flow Apps
- 5
AntiVirus Clean Master-Cleaner
Google Play#20 by downloadsBlooming Techno
- 6
CoinSnap - Coin Identifier
Google Play#15 by downloadsNext Vision Limited
- 7
NFC Tools - Pro Edition
Google Play#6 by downloadswakdev
- 8
Conduit Bender Elite - Calc
Google Play#16 by downloadsCyberprodigy LLC
- 9
Find My Phone by Clap Launcher
Google Play#3 by downloadsAtomApplications
- 10
AI Cleaner - Phone Cleaner
Google Play#8 by downloadsGRIMLAX TRADE, S.L.
- 11
Game Booster VIP Lag Fix & GFX
Google Play#12 by downloadsTOLAN
- 12
Plaud: AI Note Taker
Google Play#19 by downloadsPLAUD LLC
- 13
PDF Reader - File Manager
Google Play#1 by downloadsGawiii.App
- 14
Network Analyzer Pro
Google Play#11 by downloadsJiri Techet
- 15
WiFi Signal Strength Meter Pro
Google Play#14 by downloadsNetwork Scanner - WiFi Scanner & Network Monitor
- 16
PhotoRecover Master & Restore
Google Play#15 by downloadseaglegamersdev
- 17
Malwarebytes Mobile Security
Google Play#4 by downloadsMalwarebytes
- 18
ExpressVPN: VPN Fast & Secure
Google Play#9 by downloadsExpressVPN
- 19
XBXPlay: Remote Play
Google Play#12 by downloadsGF Frame Technologies (Streaming Dev)
- 20
Surfshark: Secure VPN service
Google Play#18 by downloadsSurfshark B.V.
- 21
QR & Barcode Scanner
Google Play#7 by downloadsGamma Play
- 22
Flex Utility Premium
Google Play#9 by downloadsJW Dev;
- 23
Fake GPS Go: Location Joystick
Google Play#17 by downloadsAndroiDSC
- 24
CoinIn – Coin Scan Identifier
Google Play#17 by downloadsPlantIn
- 25
ViruSweep - Antivirus & Clean
Google Play#5 by downloadsKadara Systems
What to compare across stores
The same Utilities category can behave differently on the App Store and Google Play. iOS listings lean on the title, subtitle, keyword field, and screenshot sequence. Android listings have more room in the short description and long description. Reading both leaderboards helps separate category signals from platform signals.
Use the highest-scoring apps as a baseline for a complete listing in this category. Review your own app against the same signals before changing keywords or creative. Strong ASO work matches search intent, store fields, and conversion-focused screenshots in the same release.
How Utilities apps can earn more organic search
Organic growth in Utilities starts with the job a user wants to solve. A strong listing makes that job clear in the title, subtitle or short description, first screenshots, and opening description copy. The score shows whether the listing gives stores enough evidence to understand the app. It also shows whether users get enough visual proof to install.
Compare the words used by high-scoring apps with the outcomes shown in their screenshots. Repeated benefit language, category labels, and use-case phrases are good keyword candidates. If screenshots explain the same first-use moment, test that creative angle before chasing harder search terms.
Flat Earth Sun, Moon & Zodiac leads the App Store side while Proton VPN: Fast & Secure VPN leads the Google Play side, which gives you two different listing patterns to compare. Do not copy the wording directly. Look for the structure behind it. Check where the primary keyword appears. See how quickly the listing explains the app. Then review whether the description supports the same intent and recent updates build trust. The best ASO pages combine search relevance, complete metadata, fresh updates, and a clear reason to install.
- Search intentMap the category's common jobs, outcomes, and user language before editing metadata.
- Store fitCheck whether the App Store or Google Play leaders rely on different fields to explain the same value.
- Conversion proofUse screenshots and short copy to prove the outcome promised by the keyword target.
Utility app search signals to review
Utilities searches are usually urgent and task-specific. Users are often looking for a scanner, cleaner, calculator, file manager, QR tool, VPN, keyboard, or another narrow job they can trust quickly. Strong listings make the exact utility obvious before the first scroll, then use screenshots to prove the workflow is fast, safe, and easy to repeat.
- Task wordingTest phrases that describe the job directly, such as scan, clean, convert, secure, measure, translate, or manage.
- Trust proofShow privacy, reliability, file handling, permissions, and support signals where they matter to the task.
- First-use clarityMake the first screenshot explain what happens after install, not only what the interface looks like.
What the ASO score reveals in Utilities
This is a listing-quality view of Utilities apps. It is not a download chart. The ranking shows which leaders connect metadata, screenshots, freshness, and complete store fields.
If Flat Earth Sun, Moon & Zodiac leads this list, look for the reason. The edge may come from sharper title terms, stronger first screenshots, fresh release notes, or clearer category-fit signals. Use those patterns as a benchmark, not as copy to mirror.
The best Utilities apps connect keyword intent, product promise, visual proof, and trust signals in one listing.
- Metadata fitClear title, subtitle, short description, and keyword coverage.
- Creative proofFirst screenshots show the outcome users came to find.
- Maintenance signalFresh updates and complete metadata keep the listing trustworthy.